profiling

word · lemma: profile

Definition

Profiling is the process of gathering and analyzing information about a person or group to create a profile, often used in criminal investigations or data analysis. In some contexts, 'profiling' also refers to judging people based on stereotypes, such as racial profiling.

Usage & Nuances

'Profiling' can be neutral (data analysis, psychological profiling in investigations) or negative (racial profiling as discrimination). Common in law enforcement, IT, and HR. 'Racial profiling' and 'criminal profiling' are frequent collocations. Not used for describing a person's self-introduction.

Example Sentences

Police use profiling to help solve crimes.

basic

Profiling can be unfair if it is based on race.

basic

The company uses profiling to understand its customers better.

basic

There’s been a lot of debate about racial profiling in recent years.

natural

Online profiling helps websites show you more relevant ads.

natural

Her job involves psychological profiling of suspects.

natural