penetration
word
Definition
Penetration is the act or process of entering or passing into something. It can refer to physical entry, the spread of something like an idea or technology, or entering a market or group.
Usage & Nuances
Used formally or technically in business, science, and military contexts. Common phrases: 'market penetration' (how much a product is sold in a market), 'armor penetration', 'internet penetration'. Can also have a sexual meaning, so context is important.
Example Sentences
Market penetration has doubled since we launched our campaign.
natural
Deep penetration of light is important for plant growth.
basic
The company's penetration into the Asian market has been successful.
basic
Good rain boots prevent water penetration.
basic
He's researching ways to measure solar penetration in urban buildings.
natural
These materials allow easy penetration of air and moisture.
natural