infomercial

word

Definition

A long television program that looks like a regular show but is actually an advertisement, usually explaining and selling a product in detail.

Usage & Nuances

'Infomercial' is formal and often used to describe TV shopping programs. 'Infomercials' are usually longer than normal ads (15 minutes or more) and focus on demonstrations. Not just for TV: the term can apply to long online ads too. They sometimes feature testimonials and call-to-action phrases like 'Call now!'.

Example Sentences

The infomercial showed how to use the new blender.

basic

She bought the product after watching an infomercial.

basic

An infomercial usually includes a phone number to order.

basic

Did you see that weird infomercial for hair growth last night?

natural

I'm not sure I trust anything I see on an infomercial.

natural

Sometimes I watch an infomercial just for fun when I can't sleep.

natural