Flavor of the week Meaning in English
expression
Definition
'Flavor of the week' describes something or someone that is very popular for a short time and then quickly forgotten as new trends arrive.
Usage & Nuances
Informal; often used humorously or slightly critically, implying fads or short-lived popularity. Can describe people (e.g., celebrities), products, trends, or ideas. Similar to 'flash in the pan' or 'trend of the week.' Not literal; do not translate word-for-word.
Example Sentences
He was just the flavor of the week and now no one talks about him.
basic
Many apps are the flavor of the week but disappear quickly.
basic
This song is the new flavor of the week on the radio.
basic
Don’t worry if you’re not the flavor of the week—real success lasts longer.
natural
Every time I check social media, there’s a new flavor of the week going viral.
natural
That startup was the flavor of the week, but now everyone's moved on.
natural