"soft sell" in Chinese (Traditional)

• 軟性推銷

Definition

用非強硬、沒有壓力的方式輕柔地勸說某人購買某物或接受某個想法。

Usage Notes (Chinese (Traditional))

與“hard sell”相對。'Soft sell' 常用於廣告、銷售和說服場合，指一種溫和、友善或資訊型推銷。常見搭配有 'soft sell approach'。不是字面上的“軟”。

Examples

The company uses a soft sell to attract new customers.

公司採用**軟性推銷**來吸引新客戶。

He prefers the soft sell over aggressive pitches.

他更喜歡**軟性推銷**，而不是激進的推銷方式。

A soft sell can be more effective with cautious buyers.

**軟性推銷**對謹慎的買家可能更有效。

Instead of pushing the product, she used a soft sell and just shared her experience.

她沒有強推產品，而是用**軟性推銷**，只分享了自己的經驗。

Their ad campaign is a classic example of the soft sell approach.

他們的廣告活動是**軟性推銷**方式的典型例子。

You might not even realize you're being convinced—that's how subtle a soft sell can be.

你可能都沒意識到自己被說服了——這就是**軟性推銷**有多微妙。