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Direct at Meaning in English

expression

daɪˈɹɛkt/, /dɝˈɛkt/, /dɪˈɹɛkt/ /ˈæt
dy-REKT at, der-EKT at, di-REKT at
daɪɹˈɛkt/ /ˈæt
dy-REKT at

Definition

To aim, focus, or address something toward a particular person, group, or object.

Usage & Nuances

Usually takes an object and a prepositional phrase: 'direct a comment at someone', 'direct criticism at the government.' Can be literal (physically aiming) or figurative (focusing words or actions). Common in formal and neutral contexts.

Example Sentences

She directed her question at the teacher.

basic

The campaign is directed at young people.

basic

Do not direct anger at your friends.

basic

A lot of criticism was directed at the new policy.

natural

He made a joke, but it wasn't directed at anyone in particular.

natural

Ads like these are often directed at customers who have visited the website before.

natural